LIVERPOOL - Rwendo rwekutanga kuenda kuJD Sports Success
Kupinda muJD Sports - imwe yevatengesi vefashoni vakakura uye vane makwikwi emitambo muEurope - chiitiko chakakosha icho vechidiki vashoma vanombowana. Asi Montirex, yaimbova diki-diki UK yekutanga kugadzira mashoma gumi nemaviri zvinhu pamwedzi, yakakwanisa kuita izvo chaizvo. Nhasi, iyo brand inorekodha€ 120 mamiriyoni emari yegore negoreuye inobata huvepo hwakasimba hwekutengesa muEurope yose.
Seri kwekukura uku kudyidzana kwenguva refu neAika Sportswear, simba rekugadzira rakatsigira Montirex kubva pamazuva ekutanga.
Mhosva iyi yave yemuenzaniso wekuti sei diki yekutanga inogona kubudirira kuwedzera kugadzirwa, kuvaka kuvepo kwemhando, uye pakupedzisira kuwana nzvimbo muJD Sports 'yakakwira-barriers retail system.
Chikamu 1: Kubva Kusingazivikanwe Kutanga kusvika Kukurumidza Kukura Sportswear Brand
Montirex payakatangwa, yakatarisana nematambudziko akajairika kune ekutanga-nhanho mhando: mabhajeti madiki, mashoma ekugadzira ekugadzira, uye pasina rekutengesa rever. Chii chakaisa Montirex parutivi yaive yakanangwa zvakanyanya chigadzirwa zano:
Affordable-performance positioningyakagadzirirwa kune vechidiki veku UK vatengi
Kukurumidza-kuburitsa zvigadzirwa kutendererainogoneswa neAika Sportswear's agile kugadzirwa
Yakasimba social media activationizvo zvakamhanyisa brand kuziva
Sezvo kudiwa kwakawedzera, Aika Sportswear yakawedzera kugadzirwa kweMontirex pamwedzi kubva kumazana emayuniti kusvikamakumi ezviuru pamwedzi, pakupedzisira achiwedzera kusvika kumavhoriyamu egore negore mumazana ezviuru.
Chikamu chechipiri: Basa reAika Sportswear mukuyera Montirex
Aika Sportswear yakaita basa-rakakosha basa mukushandura Montirex kuita retail-read ready global brand.
1. High-quality scalable kugadzira
Aika yakavaka Montirex's yakakwana yekugovera cheni-kubva pakugadzira machira uye sampling kusvika pakugadzirwa kwakawanda uye kutonga kwemhando - kuve nechokwadi chekuenderana kunodiwa nevatengesi vakuru.
2. Mutengo wekugadzirisa kukwikwidza kwekutengesa
Kuburikidza nekugadzirwa kwakakura uye manejimendi ekutengesa, Aika akabatsira Montirex kuvaka mutengo wakasimba-kuita mukana, wakakosha kune vatengi veJD Sports.
3. Chigadzirwa mutsara kuronga uye chiratidzo chekutsigira
Aika akabatana neMontirex pane chigadzirwa zano, kuronga kuunganidza, uye dhizaini-inotungamirwa nedhizaini inoenderana neJD Sports 'yevatengi.
4. Retail chiteshi rutsigiro uye mutengi kutaurirana
Ichishandisa ruzivo rwayo rwekutengesa kune dzimwe nyika, Aika akabatsira Montirex mukugadzirira zvinyorwa zvegiredhi, tekinoroji, uye vimbiso yekupa yeJD Sports 'mutengi timu.
Chikamu chechitatu: The Breakthrough - Kupinda muJD Sports
Kupinda muJD Sports kwaida mwedzi yekugadzirira, kuyedzwa kwakasimba, uye kuongororwa kwakadzama kwekutengesa. Zvikonzero zvakakosha izvo mutengesi akabvumidza Montirex zvinosanganisira:
Retail-yakagadzirira chigadzirwa data & kukura zviratidzo
Montirex yakaratidza kutengesa kwakasimba-kuburikidza nemitengo, kushamwaridzana kwevanhu, uye kuvimbika kwekugadzirwa kwepamusoro kunotsigirwa naAika.
Kuvimbika mukugadzikana kweketani
JD Mitambo inoda kukurumidza kuzadzikiswa uye kwakasimba mhando kuenderana-nzvimbo idzo Aika yakapa humbowo hwakaratidzwa.
Kuunganidzwa kwakasarudzika uye kuronga kwekutanga
Aika neMontirex vakabatana vakagadzira zvitaera zvakasarudzika, madonhwe mashoma, uye edhisheni yakakosha yeJD Sports kusangana nekutengesa zvinotarisirwa.
Inoshanda Logistics & kutevedzera
Aika yakawiriranisa kugadzirwa kwayo uye mashandiro ezvishandiso neJD Sports 'mahwindo ekutumira, miitiro yekurongedza, uye masisitimu ekuteerera-kubvisa kunetseka kwevatengesi nezvekukwira mhando yechidiki.
Musanganiswa uyu wakatungamira mukubudirira kukwira, zvichimaka Montirex seimwe yevashoma vakazvarwa muUK zvipfeko zvemitambo zvekutanga kupinda muJD Sports mumakore achangopfuura.
Mhedzisiro: A € 120 Mamirioni Brand Yakavakirwa paScalable Partnership
Kutevera iyo JD Sports kutanga, Montirex yakawana kukurumidza kuwedzera kwekutengesa:
€ 120 miriyoni pagore mari
Kukura kwakakosha mukuratidzwa kwekutengesa kwemuvirimuUK neEurope
Kuzivikanwa kwemhando yepamusoro uye kuvimbika kwevatengi kwakasimba
Kune Aika Sportswear, iyo Montirex kesi yakasimbisa mukurumbira wayo sebrand incubatorinokwanisa kutora matangiro kubva kupfungwa kuenda kumapuratifomu makuru ekutengesa.
A Reproducible Model yeRamangwana Sportswear Brands
Iyo Montirex modhi ikozvino inozivikanwa zvakanyanya sehumbowo hwekuti:
Kudyidzana kwekutanga + kwemugadziri — kana kukaitwa nemazvo — kunogona kugadzira mhando yezvipfeko zvemitambo zvepasi rose inokwanisa kupinda muvatengesi vepamusoro.
Aika Sportswearinotungamira yakazara-sevhisi yekugadzira zvipfeko zvemitambo inyanzvi mukuvandudza chigadzirwa, kugadzirwa kwakakura, uye retail chiteshi rutsigiro. Iine rekodhi yekubatsira mabhureki ari kusimukira seMontirex kuti akure nekukurumidza, Aika inopa mhinduro dzekupedzisira dzekutanga-inovavarira kubudirira kwekutengesa kwepasirese.
Nguva yekutumira: Nov-22-2025
