Apparel Industry Newsletter

Kumbundira Iyo New Wave muIndasitiri Yemafashoni: Matambudziko uye Mikana Yakawanda

Sezvo isu tichipinda mukati me2024, iyofashionindasitiri yakatarisana nematambudziko asina kumboitika nemikana. Kusachinja-chinja kweupfumi hwenyika, kudzivirira kuri kuramba kuchiwedzera, uye kusawirirana kwezvematongerwo enyika zvakaumba mamiriro ezvinhu akaomarara enyika yefashoni nhasi.

 

◆Industry Highlights

 

Mutambo Wekupfeka Kwevarume Wenzhou Unotanga: Musi wa28 Mbudzi, iyo 2024 China (Wenzhou) Kupfeka Kwevarume Mutambo uye Wechipiri Wenzhou InternationalZvipfekoMutambo, padivi peCHIC 2024 Custom Show (Wenzhou Station), yakatangwa zviri pamutemo muOuhai District, Wenzhou. Chiitiko ichi chakaratidza runako rwakasiyana rweWenzhou'snguoindasitiri uye akaongorora nzira yeramangwana yekupfeka kwevarume kugadzira. Se "Guta reKupfeka Kwevarume muChina," Wenzhou iri kuwedzera simba rayokugadzirahwaro uye chikuva chekugovera vatengi kuti ive guta guru reChina fashoni indasitiri.

 

Indasitiri yeChina Yezvipfeko Inoratidza Kusimba: Pasinei nezvipingamupinyi zvakadai sekuderera kwetarisiro yemusika uye kuwedzera kwemakwikwi ekugovera, indasitiri yezvipfeko yeChina yakaratidza kusimba kunoshamisa muzvikamu zvitatu zvekutanga zve 2024. Huwandu hwekugadzira hwakasvika 15.146 bhiriyoni zvidimbu, nekukura kwegore negore kwe4.41%. Iyi data haingotsigiri kupora kweindasitiri asiwo inopa mikana mitsva yejiramarkets.

 

Diverging Trends muMasika uye Emerging Markets: Nepo kukura kwezvinhu zvinotengeswa kunze kwenyika kumisika yechinyakare yakadai seEU, USA, neJapan kwave kushoma nekuda kwekunonoka kukura kwehupfumi nekuchengetedzwa, kutengeswa kune dzimwe nyika kumisika iri kusimukira seCentral Asia, Middle East, Southeast Asia, uye Africa kwakaratidza kukura kwakanyanya, kupa nzira itsva dzekuitanguomabhizinesi.

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◆Fashion Trends Analysis

 

Yakagadzikana Kudiwa kweMid-to-High-End Zvigadzirwa: Kudiwa kwepakati-kusvika-yepamusoro-yekupedzisira-yekupfeka zvigadzirwa zvine mhando yepamusoro, dhizaini, uyebrandkukosha kunoramba kwakagadzikana kana kutokura mune mamwe misika. Izvi zvinoratidza kuwedzera kukoshesa kwevatengiqualityuye kugadzira.

 

Rise of Customized Production: Nekuwedzera kwezvido zvevatengi zvemunhu, kugadzirwa kwakagadziriswa kwakabuda sechinhu chikuru muindasitiri yemafashoni. Zviitiko zvakaita seWenzhou Men's Wear Festival zvinoratidza zvichangobva kuitika uye mukana wenguva yemberi wekugadzirwa kwakagadziridzwa.

 

Tarisa pakuchengetedzwa kweEnvironment uye Sustainability: Nhamba iri kuwedzera yevatengi vari kunetsekana nekuita kwezvakatipoteredza uye kusimba kwezvipfeko. Izvi zvaita kuti mabhureki mazhinji efashoni akoshese kushandiswa kweeco-friendlyzvinhu uye maitiro ekugadzirwa akasimba kuti asangane nezvido zvevatengi.

 

Kuwedzera kweE-commerce Channels: Nekufambira mberi kwehunyanzvi hweinternet, kuyambuka muganhu e-commerce yave nzira yakakosha yekutengeserana kwekunze kweindasitiri yefashoni. Zvimwenguomabhizinesi ari kusimudzira e-commerce mapuratifomu ekuwedzera misika yekunze, kuwedzera ruzivo rwemhando uye kutengesa kwechigadzirwa.

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◆Future Outlook

Tichitarisa mberi, indasitiri yemafashoni icharamba ichitarisana nematambudziko akawanda uye kusava nechokwadi. Nekudaro, nekushandiswa kwemitemo yemumba, kudzoreredzwa zvishoma nezvishoma kwekuvimba kwevatengi, uye nzira yemwaka wekutenga kwezororo, indasitiri yemafashoni yakagadzirira kugamuchira mikana mitsva yekukura. Mabhizinesi anofanirwa kutora mikana iyi, kuwedzera kukwikwidza kwavo uye kuita purofiti, kuti vabudirire mumusika uyu wakaoma uye unogara uchichinja.

◆ Mhedziso

Indasitiri yemafashoni inzvimbo ine simba uye inogara ichishanduka. Mukutarisana nematambudziko emangwana nemikana, isu tinofungidzirafashionmabhizinesi ekuvandudza nguva dzose, kuwedzera mhando, uye kusangana nezvinodiwa nevatengi, pamwe chete vachityaira indasitiri yakasimba uye ine hutano budiriro!

 


Nguva yekutumira: Zvita-04-2024
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